
Here is clearly another victim of the financial crisis.
Introduced in France in 1950 by Abbé Pierre, fair trade has made a tentative entry into our country. 9 years ago, only 15% of consumers were aware of fair trade.
The 2000s are a good omen for this type of trade because it falls within the mores of consumers.
In 2008, while 80% of consumers have already bought products from this type of trade, fair trade grew by 22% and represents an annual turnover of around 260 million euros.
This year, the price of fair trade products that are labeled in the stores are 22% more expensive than a conventional product. With the crisis, families are much more attention to their budget and solidarity is no longer part of their priorities.
I find that it is precisely at this moment that the symbolic gesture of solidarity is strongest.
"The rich can not change the lives of the poor, but when it becomes a poor turn, it can however understand all the poor."
yes I know the deep Bisounours, so what? it feels good sometimes not:)
Aucun commentaire:
Enregistrer un commentaire