mardi 5 mai 2009

Carrefour wants to penetrate the BRIC market


After China and unable to settle in India where the group met with many difficulties, it seems that Russia offers more facilities. Indeed, Carrefour is reportedly negotiating the purchase of the supermarket chain Sedmoï Kontinient. The amount of the transaction involved a total of approximately 940 million euros. Russian distributor currently has 140 outlets in Russia.

It would therefore appear that the establishment of Carrefour in emerging markets with high potential remains a priority of his strategy.

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